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Emotiv Tech - a case study

The redesign of Emotiv Tech's recruitment website by our team addressed critical issues of poor support and software inefficiency from their previous supplier. Our comprehensive overhaul focused on enhancing user experience, improving backend functionality, and ensuring platform stability. The new design significantly increased user engagement and operational efficiency, with a huge rise in job applications and a massive website speed improvement post-launch.

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Emotiv Tech Recruitment Website Redesign

Emotiv Tech, a renowned technical recruiter, faced significant challenges with their previous recruitment website and vendor. The platform, provided by an earlier supplier, was fraught with issues including poor support and substandard software functionality. This severely hampered Emotiv Tech's ability to efficiently manage their recruitment processes and provide a seamless experience for both job seekers and employers. Recognising these challenges, Emotiv Tech sought a new solution and partnered with Nodex for a comprehensive website redesign.

Objectives

The primary objectives for the redesign of Emotiv Tech's recruitment website were:

  • Enhance User Experience (UX): To create a more intuitive, user-friendly interface that simplifies the job search and application process for candidates.
  • Improve Backend Functionality: To develop a robust backend system that allows Emotiv Tech's staff to manage job postings, applications, and communications more effectively.
  • Increase Platform Stability: To ensure the website's reliability, reducing downtime and improving the overall performance.
  • Upgrade Support Services: To provide Emotiv Tech with ongoing, responsive support to swiftly address any issues or needs that arise.
  • Increase Website Speed: To provide Emotiv Tech with an extremley fast website capable of serving the needs of their candidates in the fastest time possible.

Approach

Our approach to the redesign project involved several key phases:

  • Discovery and Planning: Initial discussions with Emotiv Tech helped us understand their specific pain points and requirements. This phase included a comprehensive audit of the existing site to identify areas for improvement.
  • Design and Development: Leveraging the insights gained during the discovery phase, our team embarked on creating a modern, responsive design. We focused on UX/UI improvements to make navigation effortless for all users. The development phase involved implementing new features such as advanced job search filters, an easy-to-use job application process, and a streamlined backend dashboard for administrators.
  • Quality Assurance and Testing: Rigorous testing was conducted to ensure the site's functionality across different devices and browsers. We also focused on security and performance testing to guarantee the platform's reliability.
  • Launch and Support: Following the successful completion of the testing phase, the redesigned website was launched. Our team provided comprehensive training to Emotiv Tech's staff on managing the platform. Ongoing support was established to ensure any future requirements or issues could be promptly addressed.

Outcomes

The redesign of Emotiv Tech's recruitment website yielded several significant outcomes:

  • Improved User Engagement: The intuitive design and enhanced functionality led to a noticeable increase in user engagement, with a 40% increase in job applications within the first three months post-launch.
  • Increased Operational Efficiency: The new backend system streamlined Emotiv Tech's internal processes, allowing for more efficient management of job listings and applications.
  • Higher Website Uptime: The stability improvements resulted in significantly reducing disruptions to both job seekers and the Emotiv Tech team.
  • Positive Feedback: Emotiv Tech received overwhelmingly positive feedback from both employers and candidates regarding the usability and performance of the new website.

Conclusion

The redesign of Emotiv Tech's recruitment website was a resounding success, addressing the previous platform's limitations and significantly enhancing the overall experience for all users. By focusing on user-centric design, robust backend functionality, and reliable support, we were able to deliver a solution that not only met but exceeded Emotiv Tech's expectations. This project underscores our commitment to leveraging technology to solve complex challenges and drive tangible results for our clients.

Client testimonial

Andrew and the team at Nodex have been an absolute pleasure to deal with and truly are experts in their field. They offer a website solution that is both tailored to your needs and underpinned by excellent in-house developed web software that is speedy, reliable, adaptable and highly functional.

Andrew went to great lengths to make our new website the best it could be and this included expert advice and creative input where required.

And yes, we’re delighted with the finished product. I wholeheartedly recommend Nodex to any recruitment business looking for a website partner, you won’t be disappointed.

If you are experiencing any of the pain points mentioned in the case study or if you have anything else you would like to discuss with us regarding your project, please get in touch on either 01260 734 107 or using the contact form below

Emotiv Tech
  • Client Emotiv Tech
  • Location Birmingham
  • Founded 2021
  • Employees 1-10
  • Sectors Electronics Engineering, Automotive Engineering, EV & Battery
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